Sustainable, mindful and innovative
We believe in transparency and want to give you access to the full story behind our high-quality, low-impact, long-lasting products. Swimsor’s brand is all about conscious consumption and mindful consumership. We want our customers to wear our pieces for years, even decades, to come. That's why we use technologically advanced and infinitely recyclable material Econyl ® and the pieces are sewn in a renowned factory of lingerie and swimwear in Slovenia. Swimsor doesn’t hide its origin but emphasizes it.
Social and enviromentaly responsible
Swimsor’s production is environmentally sustainable and socially responsible, including minimizing the impact of transport with local production, using recyclable and compostable materials for byproducts, producing very little waste from the material itself and ensuring worthy work conditions for our seamstresses, which are included in the pattern making and design processes.
the time to answer all of your
Questions is very important to us.
for the best Sustainable approach.
designing and developing products
catering to the needs of women.
Our founder, Barbara Sor is an international fashion model, designer, scout, and producer. Her vast experience in the fashion industry in the past 8+ years and pursuit of a healthier and more sustainable lifestyle led her towards developing truly innovative and responsible products.
Ever since I can remember I loved fashion. As I kid I would design and sew little outfits for my Barbie dolls. I started working in the industry as a model and had the opportunity to travel the world and see the business from that perspective. Working as a model I didn't think of the impact it has on our planet but I saw the condition it was in. It was only when I started studying fashion design and did my research I discovered the industry's dirty secrets.
They pollute our clean water with pesticides and dyes that are used to create the textile. They exploit garment workers in third-world countries who often aren’t paid fairly earning just 1-3$ a day. And the life cycle of this clothing ends at a landfill. Remember that thanks to the chemicals and finishing agents, used textile waste is toxic waste. Landfill toxins go from the clothes to the streams, rivers, and oceans which then get taken up by all the beautiful marine life. Ending this vicious cycle is not going to be easy but I believe we need to look after our world for future generations so I want to dedicate this brand to a better tomorrow.